The (joint) controllers responsible for processing your personal data for shared analysis and marketing activities on this specific website are:

Mercedes-Benz Singapore Pte. Ltd.
1 Gateway Drive
#15-01 Westgate Tower
Singapore 608531
Data Protection Officer’s email address: dpo_singapore@mercedes-benz.com

Mercedes-Benz AG
Mercedesstr. 120
70372 Stuttgart, Germany
Email: dialog.mb@mercedes-benz.com

Data protection officer for MBAG:
Mercedes-Benz Group AG
Group Data Protection Officer
HPC W079
D-70546 Stuttgart, Germany
Email: data.protection@mercedes-benz.com
MOC and MBAG have concluded joint controllership agreement(s) according to Art. 26 GDPR. For more information, please see the table below.
 

Whenever you visit this specific website and if you have consented, the following categories of data are stored and shared with MBAG:

• Server-Logfiles: Certain information about the browser, operating system and IP address (only very short-term) you are using; the date and time of your visit; the status of the interaction (e.g. whether you were able to access the website or received an error message)
• Clickstream Data: Your usage of the website and its features; any search phrases you entered; how often you visit the website and the campaign from which you accessed this specific website
• Online identification features: Your Cookie ID, Web Client or/and App ID
• Geo-location data: The country and the city from where you accessed our website (derived from the IP address)
• Payment information: Payment method you used while purchasing something on this specific website
 

MOC processes that data about your visit on this specific website together with the other controllers – depending on your consent – using the following technologies:
• For analysis purposes:
   - Google Analytics 360
• For marketing purposes:
   - Salesforce Marketing Cloud Personalization

The personal data collected during your visit on this website is used for conducting personalisation and targeted advertising measures. Moreover, the website usage behaviour is analysed to improve website usability and enhance digital products and campaigns. In addition, that data is used for statistical reports.

Within the scope of the joint controllership, your personal data is processed based on your consent according to Art. 6 (1) (a) GDPR. Your consent is optional and may be withdrawn at any time through the consent management system of this specific website. The lawfulness of data processing before such withdrawal remains unaffected by the withdrawal.
 

When passing on data to third parties based on your consent, personal data may be provided from within the European Union ("EU") or the European Economic Area (“EEA”) to recipients in countries outside the EU or EEA, i.e., in a so-called third country.

In some third countries, from the EEA's point of view, an adequate level of personal data protection (so-called "adequacy") exists, in compliance with EU standards. With recipients in other third countries, MBAG agrees on the use of EU standard contractual clauses, binding corporate rules or other applicable instruments to create an "adequate level of protection" according to legal requirements. For more information, please contact one of the controllers.

To the extent that you consent within our consent management system, you also consent to transfer data to recipients in countries outside of the EEA where no “adequate level of protection” exists. You may find information on data transferred, data recipients or categories of data recipients, and the relevant countries in our consent management system under a (cookie) settings link in the footer at the bottom of the website. Data protection law in these countries may not be fully comparable to that in the European Economic Area. In this case, international data transfer to recipients outside of the European Economic Area (if any) is based on your consent according to Art. 49 (1) (a) GDPR.
 

Your personal data will be stored until the purpose for which it was collected and processed has been fulfilled. Beyond this period, data storage only takes place to the extent made necessary by applicable legislation, regulations or other legal provisions. If personal data must be retained on such basis, the relevant personal data are flagged to restrict their further processing if required under the respective controller’s applicable legislation, regulations or other legal provisions.

According to GDPR, you have certain rights regarding the processing of your personal data. Making you aware of these rights is very important to Mercedes-Benz:
• Right of access: You can request access to your personal data processed by us (Art. 15 GDPR).
• Right to correction of inaccurate data: You have a right to request correction of your personal data, in case it is inaccurate (Art. 16 GDPR).
• Right to deletion: You have the right to request deletion of your personal data. The criteria allow you to request the deletion of your personal data if, for example, it is no longer needed for the purposes for which it was collected or otherwise processed. You can also demand the deletion of your personal data if it is unlawfully processed, or if you have rightfully objected to the processing of your data, revoked your consent to the same or there is a legal obligation to delete it (Art. 17 GDPR).
• Right to restriction of processing: You have the right to demand a restriction of the processing of your data. This right especially applies for the duration of the review if you have disputed the accuracy of your personal data, as well as in the case that, for an existing right to deletion, you request restricted processing instead of erasure. Furthermore, there will be restricted processing if the data is no longer required for legitimate purposes, but you still need the data in order to assert, exercise or defend legal rights, as well as if the successful assertion of an objection is in dispute between you and MOC and / or MBAG (Art. 18 GDPR).
• Right to data portability: You have the right to receive the personal data you have provided in a structured, common, machine-readable format (Art. 20 GDPR), insofar as the data has not been deleted already.
• Right to lodge a complaint with a supervisory authority: If you feel that processing of your data is not in line with the GDPR, you have the right to lodge a complaint with a supervisory authority in an EU member state, e.g., a data protection agency responsible for your place of residence, workplace or location where the alleged data protection violation occurred (Art. 77 GDPR).

If you wish to assert one of your rights or receive more information, please contact one of the controllers stated above. Preferably, please contact the MOC.